Multifamily Leadership Articles and News Featuring Apartment Industry Professionals
Employee engagement is a hot topic in the Multifamily Industry today as top management companies are looking for ways to increase productivity and decrease employee turnover. One key driver of employee engagement that is often overlooked is community service. Pinnacle, one of the nation’s leading management firms, has announced that they are devoting the entire first week of October to helping improve the local communities their properties serve.
Together with the United Way, Pinnacle employees will be assisting local food banks, working on restoring local schools and parks, and providing support to local social service agencies. “Pinnacle is built on a caring culture and we are providing our employees with an opportunity to assist a non-profit of their choosing during the work week,” explains Chief Operating Officer Larry Goodman. “Everyone has busy lives and it is sometimes difficult to find the time to serve a particular community need. This gives every team member the chance to participate.”
Providing opportunities to your employees to participate in community service projects is not only beneficial for the local communities you serve, but also for your employees to gain a sense of pride and loyalty to the firm, thus improving your employer brand. Employees who are proud to work for a particular organization will be vocal to their personal and professional networks through the various forms of social media, which will in turn attract higher quality candidates to the firm.
Additionally, many times people are hungry to get involved with their communities, but face obstacles such as lack of time, resources, and/or knowledge of how to get find a reputable project. By providing a solution to those perceived obstacles, employers can foster a sense of community within their own organization by having employees work together on these crucial service projects and give them a sense of fulfillment both personally and professionally.
In December, many of the nation’s top Multifamily Executives will be gathered together in Scottsdale, Arizona for the highly anticipated Multifamily Leadership Summit. Although we could easily list 100 reasons to attend, we’ll stick with the Top 10 here.
- Cacti, Cocktails, Coyotes, Oh My! – There is no better place to be in December than Scottsdale, Arizona. The weather will be perfect, the sun will be shining, food will be plentiful, and the atmosphere at the Scottsdale Resort can’t be beat. We sincerely cannot wait to meet you and show you everything that Scottsdale has to offer, including hiking trails, golf courses, heated swimming pools, and over 600 incredible restaurants to serve every tastebud. Oh, and don’t worry, we’ll keep the coyotes at bay.
- From Properties to Parties – Take a tour of some of the most beautiful Multifamily Properties in the Scottsdale area so you can experience how we do it here in the Valley of the Sun. But it doesn’t stop there. Not only are we going to be touring some of the most beautiful multifamily properties in the area, but you and your crew can explore the Downtown Scottsdale and the Entertainment District. So cut loose and have fun with a great group of people!
- Say Cheese! – We will have professional photography and video on-site to capture every amazing moment of this summit. Get magazine quality photos of you with your team to use for marketing purposes all throughout 2017.
- Who’s Who in Multifamily – The Multifamily Leadership Summit is redefining how conferences are bringing people together. The upscale resort atmosphere and the culture of our conference will provide you access to every level of executive from management companies all across the nation. Due to the confidential nature of the Best Places to Work program, we cannot list all of you who are already registered, but let’s just say that it is a great looking group! Please join with other top ranking executives to meet, greet, and learn from each other.
- Transformational Leadership – Are you an engaged employee? Do you oversee engaged employees? It turns out that only 30% of employees are actively engaged at work and of the remainder, 17% could be actively disengaged. Join us to discover more about the Multifamily Benchmark Data and what factors drive the level of engagement for employees.
- It Starts With You – The Multifamily Leadership Summit is focused on YOU. This isn’t a conference where you’ll be pitched to buy different programs or software that you then have to turn around and pitch to your boss. No way. The content at this event will contain strategies that you can implement for yourself right away.
- Collective Expertise – Watch, listen, and participate in what is sure to be one of the most powerful Mastermind sessions that the Multifamily Industry has ever experienced. The amount of expertise, experience, and wisdom that will be in this one room will blow your mind and inspire you with innovative ideas to implement in your daily life.
- We’re All Ears – Have you seen the incredible lineup of high-ranking Multifamily Professionals confirmed to speak at the summit? We’ve been listening to you and tracking industry needs so that we can address important topics during our sessions. Each individual speaker is an expert on his or her topic and is diligently preparing to make this event the most engaging, informative, and inspiring conference of the year.
- Holy Data, Batman! – We’ll be reviewing in-depth benchmark data from the participating companies to delve into what drives successful employee engagement, thus increasing productivity and profit.
- Keep Calm and Celebrate On – Join with us to celebrate the 14 Finalists in the Best Places to Work in Multifamily program, congratulate them on this amazing achievement and learn how they rank! Registration to the Multifamily Leadership Summit includes an All Access Pass.
Scottsdale, Arizona, September 20, 2016 (Newswire.com) – The Multifamily Leadership Summit has announced the alpha list for the 2017 “Best Places to Work Multifamily” Program. List makers will find out how they rank at the upcoming leadership summit being held December 6-8, 2016 in Scottsdale, Arizona. The Multifamily Industry, serving apartments and their residents, contributes more than $3.5 billion to the economy everyday, supporting more than 12.3 million jobs. Not only do apartment homes drive jobs that strengthen local communities, individuals and families realize the value of renting as a smart choice in today’s economy.
As CEOs and executive teams create culture and innovation around the resident experience, employee engagement is seen as a key driver to meet multiple challenges. The 2017 Best Places to Work Multifamily program recognizes those companies that have established and consistently fostered outstanding workplace environments.
The rigorous assessment process, administered by the Best Companies Group, evaluates each company’s employee policies and procedures as well as responses from the company’s employees. The program is part of a long-term initiative to encourage growth and excellence throughout the Multifamily Apartment Industry and to attract new leaders to the industry.
If you want to know if it’s a great place to work, you ask the people who work there. Patrick Antrim, Founder and CEO of Multifamily Leadership says, “Employee engagement is actually a much more powerful indicator of organizational success than the size of the company, as employee engagement is tied to behavior and higher performance.”
The program also helps companies that want to improve their business. The “Employee Feedback Report” is presented to each participating company, even if it did not make the list. The report summarizes employee engagement and satisfaction data, the “Multifamily Leadership Benchmark Report,” and the transcript of employee written comments. The report is used by many organizations to make significant improvements in their workplace culture.
Antrim further states, “companies have been measuring resident satisfaction for years and the leading indicator for organizational success is the link between employee engagement and the resident experience. Employees are presented with hundreds of opportunities each day to be their best, but it’s the behavior that drives a successful organization, not satisfaction or size. You can be a large company with satisfied employees and not engaged or aligned with the company mission or values – this creates complacency and an unfavorable resident or customer experience.”
Each winning company will find out how it ranked at the Multifamily Leadership Summit December 6 – 8, 2016 at The Scottsdale Resort at McCormick Ranch in Scottsdale, Arizona.
Leaders looking to drive their teams forward are encouraged to register to attend regardless if they are participating in the Best Places to Work Program. At the summit, benchmark data compiling research specific to the Multifamily Industry from organizations reaching across 42 states and D.C will be revealed. Multifamily leaders looking to fast-track their success will leverage what best in class organizations are doing to create great resident experiences and strong financial results through the engagement of their employees.
The business environment of the 21st century is characterized not just by competition and ever-increasing technologies, but also by a heightened appreciation for the quality of the workplace. In a world of continuously shrinking margins and challenges attracting next generation workforce, a progressive leadership strategy is critical to creating and sustaining a competitive advantage. One measure of such strategies is the quality of the workplace experience. Indeed, the enhanced awareness of the importance of creating great workplaces is evidenced by the growing body of literature regarding workplace excellence.
Numerous studies show a strong correlation between profitability and creating a great place to work. In addition to the positive effect the award has on their employee relations and recruitment, the driving force for companies to participate is the remarkable effect that workplace improvements can have on their bottom line.
And the 2017 Best Places to Work Multifamily, arranged alphabetically, are:
Benson Integrated Marketing Solutions
Drucker & Falk, LLC
Fogelman Management Group
Lincoln Property Company
LMC a Lennar Company
Matrix Residential and Pollack Shores Real Estate Group
MC Residential Communities
Q10 Property Advisors
ZRS Management, LLC
For more information about the “Best Places to Work in Multifamily” program and the Multifamily Leadership Summit, go to www.MultifamilyLeadership.com. #MFLSummit
Patrick Antrim (800) 803-8094
Have you registered for the Multifamily Leadership Summit yet? If not, get your tickets fast before the rooms sell out! Time is drawing nearer for the Multifamily Leadership Summit….and hotel rooms are going fast.
Take a peek at our final list of speakers who will bring you high impact results. If you are part of a team, want to drive better results with your teams, learn how to build great teams, dissolve toxic teams and recognize that true success comes from your company’s ability to attract the best, this is for You!
For those of you who are already registered, and those who plan to attend, here is some important information regarding travel, accommodations, and just plain fun for your visit to beautiful Scottsdale, Arizona!
For our out-of-town guests that will be flying into Phoenix Sky Harbor International Airport, we want you to know that the Scottsdale Resort at McCormick Ranch just a quick Uber ride away and in the heart of everything Scottsdale has to offer.
For those of you arriving by vehicle, this page will give you specific driving directions from everywhere in the valley. While in the heart of the city, you will notice that the Scottsdale Resort is an oasis with the most beautiful, peaceful atmosphere anyone could desire.
The Scottsdale Resort at McCormick Ranch is offering a discounted resort rate for Summit attendees so it is important that you take advantage of this offer while rooms are still available. Your summit registration includes all meals on December 7 and 8, which will be catered by the amazing resort chef. After completing the registration process, you will receive a confirmation email with a link to the reservation page at the resort.
Combining modern accommodations with amenities that capture the elegance of historic haciendas of the past, the Scottsdale Resort at McCormick Ranch is both a luxury vacation retreat and an exceptional Phoenix‐area meeting destination. The resort features spacious guest rooms and suites, each with elegant décor and a residential ambiance unique among luxury hotels in Scottsdale. Many rooms offer spectacular views of fairways, gardens and pools.
Ideally situated between the pristine Sonoran Desert and the upscale shopping, restaurant, gallery, and nightlife of Scottsdale, Arizona, the Scottsdale Resort at McCormick Ranch is a AAA Four Diamond resort that has provided a superior guest experience for over 39 years. With easy access to everything Scottsdale has to offer, you can plan your visit to include everything from boutique shopping to getting pampered at the spa and everything in between.
Venture out to the numerous galleries and shops in Old Town Scottsdale or visit the Heard Museum with the largest collection of Native American art in the world. Just minutes away from one of the most concentrated assortment of art collection in the nation. Scottsdale also is home to acclaimed museums, architectural wonders, the Scottsdale ArtWalk, world-class performance spaces and an award-winning public art program.
Bring your appetite and your adventurous foodie spirit. Start with acclaimed chefs creating bold flavors that flirt with your taste buds. Mix in more than 600 restaurants serving up regional and global specialties. Add a dash of sophistication with robust wine lists. Top it all off with fabulous al fresco dining, and Scottsdale’s got the perfect recipe for a foodie’s paradise. No matter what type of cuisine you’re craving, you’ll find plenty of flavors to savor in Scottsdale.
This fabulous resort is just off the Scottsdale greenbelt offering over 11 miles of paved trails traversing through the heart of Scottsdale and an oasis of parks, lakes and golf courses. Also only minutes away from some of the most popular hiking trails in Arizona. Pack your hiking boots and running shoes for an excursion on the miles of trails surrounding The Scottsdale Resort.
Not only will attendees learn invaluable information regarding the Multifamily Industry today and how to get better with teams, attract and retain top talent, what makes an organization a “Best Place to Work” and other key issues, but you will also be given the opportunity to experience everything Scottsdale has to offer. We are so excited to have you join us for what will be one of the most important and beneficial conferences you will attend all year.
Please contact us with any questions regarding travel, accommodations, registration, or even if you just want to know where to get the best burger you’ve ever tasted (yes, it is located here in Scottsdale, we promise). [email protected]
There is a certain disruption occurring in the workforce today with the prevalence of social media and the ability for a single person to reach a vast audience through various platforms in a relatively short amount of time. Employees are able to post, snap, tweet and share their thoughts, opinions, and experiences regarding their employers instantly, which can have a major positive or negative impact on the reputation of their employer.
Kim Peters, CEO of Great Rated! states, “Some people think that you can create a brand in the market that is independent of what your actual employees think – but that isn’t true. Social media has made the internal workings of any company very transparent – we are in an age of “naked” corporations” (Frauenheim 2014).
This culture of information-sharing has changed the way management companies must operate, both for their residents and their employees. This vast world of instant updates has also created incredible opportunity for management companies, individual properties, and employees to share with the world what makes them stand out within the Multifamily Industry and create a powerful Employer Brand that will then attract top talent and great residents.
Employer brand is the image of an organization as a ‘great place to work’ in the mind of current employees and key stakeholders in the external market. Brands are among a firm’s most valuable assets and as a result brand management is a key activity in many organizations. (Vijayalakshmi 2016). Branding strategies, if used effectively, can dramatically increase the quality of the pool of candidates applying for positions within a firm and it can also create greater employee engagement and loyalty, thus creating higher retention rates, lower turnover and an improved resident experience.
While there are myriad ways to create a unique employer brand, the strategies employed must be executed in a manner that is consistent with the company vision, values, and mission statement. It goes far beyond having a ping pong table in the lobby or allowing employees to bring their dogs to work. Those are great perks, but do not have a lasting impact on employee engagement if the central brand of the company is not consistent with the long-term vision of the organization.
In order to create an effective and positive employer brand, there are certain factors that need to be thoughtfully considered.
- Examine and determine exactly what makes your company great.
- Define what characteristics are preferable in the type of employees you currently have.
- Get clear on the talent you are looking to attract.
Use those qualities and characteristics to shape the reputation of the brand and get the attention of job seekers that fit the description. In some cases, upon examining the quality of the existing workforce, it becomes apparent that there are some employees who are not only not engaged, but actively disengaged and would be better suited in either a different position or with a different company. It is crucial to address these issues in order to create the best culture within your company.
We need to understand our environment and adapt and change with the abandonment of certain habits and routines. And in some cases, people. We need to be confident making personnel changes that allow the company to flourish and grow” – Patrick Antrim, CEO of Multifamily Leadership
Remember, one of the biggest indicators of a successful employer brand will come straight from the employees within the company. According to the research from Best Places to Work Multifamily program, employees at the companies bearing this prestigious designation are proud of the company they work for and state that they are willing to give extra effort to help the organization succeed. Those indicators are the most powerful employer branding tools that can be utilized through traditional advertising, social media posts, and even word of mouth referrals. If you want to know if it’s a great place to work, you ask the people that work there. These happy employees will carry your brand in a positive light to their own personal networks as well. And once you’ve created an employer brand that is unique and has high-impact within the industry, the quality of your employees and residents will dramatically increase.
Leaders looking to understand what best in class organizations are doing to inspire and engage their teams are invited to attend the Multifamily Leadership Summit.
Antrim, P. (2016, June 15). Cutting Back for Business Growth – TalentCulture. Retrieved September 09, 2016, from http://www.talentculture.com/cutting-back-for-business-growth/
Frauenheim, E. (2014, June 30). The Great Rated!™ Interview: Kim Peters on Employer Brand – TalentCulture. Retrieved September 09, 2016, from http://www.talentculture.com/hed-the-great-rated-interview-kim-peters-on-employer-brand/
Vijayalakshmi, V., and K. UTHAYASURIYAN. “The Impact of Employer Branding on Employee Performance.” Indian Journal of Applied Research 5.8 (2016).
Companies have been measuring resident satisfaction for years and the leading indicator for organizational success is the link between employee engagement and the resident experience. Employees are presented with hundreds of opportunities each day to be their best, but it’s the behavior that drives a successful organization, not satisfaction or size. You can be a large company with satisfied employees and not engaged or aligned with the company mission or values – this creates complacency and an unfavorable resident or customer experience.
To learn more about what best in class organizations are doing to improve employee engagement, register to attend the MultifamilyLeadership Summit
In this interview, Patrick Antrim, Founder of Multifamily Leadership, spoke with Josh Young, Director of Marketing at Multifamily Management, Inc (MMI). Josh is leading with innovative marketing strategies, driving value for Multifamily clients and leveraging social media to create unique experiences with his internal teams. The MMI team, like many other third party managers work to provide Owners and Investors with the highest quality Management services available.
Patrick and Josh talked about the strategies management companies can leverage to build their brands, engage current employees and attract new owner accounts. In line with our series, this interview will highlight the perspective and experience of someone who has made the move to advance leadership in Multifamily.
Patrick: Josh, thanks for sharing the time with me on one of the most important topics in the Multifamily industry. Employee engagement and retention is an integral component of any successful company and one that should be highly valued and nurtured. What is the fundamental value driving the way MMI does business?
Josh: The biggest value we have in the company is our People. The goal is to make every employee feel a part of the bigger picture of what MMI is about. Our company and its employees are spread over 11 states and the continual challenge is ensuring that each employee understands our company culture.
Patrick: What strategies are you using to amplify your corporate culture and the MMI Multifamily employer value proposition?
Josh: One of the strategies we use is recognition; with over 300 employees we make it a priority to give credit where credit is due. We have found that people like to be recognized for their achievements. If you’re going to write someone up for doing something wrong then why not acknowledge and recognize an employee for doing a great job! Each month, every department leader submits 5 people that are leading the company in their respective fields. This list of people is then compiled and published to the entire company. We call it our “Time is Now Team.” They receive a bracelet, then they will post to social media using a hashtag. It’s just a small token of recognition but a lot of times it’s the small things that count.
Patrick: That’s very innovative. I love how you are taking the time to ‘write people up’ for their good behaviors. How exactly do you get people to subscribe to this?
Josh: There is an underlying persona regarding commitment about our company that comes through in the day to day activities. We all have a sense of respect and commitment to each other to get the job done. Our company is not a “title laden” company but one that understands the importance of servant leadership. This is shown through property visits, training, company functions, and outreach programs. The best way for someone to learn is by showing them, not telling them how to do it. We also consider ourselves a company that is a huge family. We have had employees from the beginning with over 30 years of service, ones who had left us to only come back years later, and new ones to just start.’
Patrick: Wow, having long-term and returning employees like that really speaks to MMIs own commitment to employee engagement and retention. Are there specific things MMI is doing to remain competitive in the Multifamily industry?
Josh: The employee benefits offered to our employees are very important when staying competitive in this industry. We pay 50-77% of our employee’s health premium cost and provide basic life and AD insurance at no cost. We offer a culture of open communication and an environment where employees can voice their opinions, ideas, and ways to make our company better that are listened to by our upper management team.
Patrick: As a Third Party Management Company, you have to focus on driving value for your clients. Has your employer brand influenced management opportunities or the leasing of new units?
Josh: Great question, Patrick. As a third party management company, we have to stay competitive and the most important asset we have is our employees. Having highly qualified, motivated, and career-minded employees is a huge asset for us and the owners that choose us to manage their properties. Our owners understand that when we manage their property, we are ensuring that the employees running the deal are well-equipped to take on any challenge. Also, the retention of qualified employees by our employee brand helps us deliver better results along all property types. Less overall turnover builds better results and produces higher returns for our customer base.
Patrick: Exactly right, Josh. Having highly engaged and qualified employees creates a better experience for the owners that entrust you with their properties.
Josh: I will add that as for the leasing of units, through social media marketing, face to face interaction in the office, and event planning for the property, this makes it easier for the prospect to choose one of our properties over the competition down the road. In our sector of the industry, in the markets we operate in, we usually see that concessions, floor plans, and amenities are all the same. The one thing that sets us apart and gives us that edge is the experience the prospect/resident gets when they step on our property. This all once again starts with the employees. They have to understand the culture, stay motivated, and feel supported in what they do and that’s the job that we love to do as the leadership of the company.
Patrick: Today’s Multifamily Executive is paying attention to the employer brand as it impacts hiring, investments, and third party management accounts. Marketing is also seen as playing a more important role in shaping the multifamily employer brand. What efforts are you taking to engage your employees in shaping the company story?
Josh: We fully believe that our employees either make or break us. So we are constantly trying to create innovative ways to engage our employees as well as market our company as an amazing place to work that way more qualified employees will want to come work with us. We’ve started doing this through number of different ways, including our “The Time is Now” campaign that I mentioned earlier that was launched last year by our CEO. Every single employee received a t-shirt stating, “If you are waiting for the right time, the time is now.” This was to encourage every employee to be proactive and execute on their property. We had everyone wear the t-shirts on a Friday, take pictures, and post them on their social platforms. Also, a year later we turned that same campaign into a way of highlighting the top performers in the company by each month sending green armbands with the saying “The Time is Now”. Each employee who receives them wears it and posts on social platforms using #thetimeisnowteam.
Patrick: What a great, fun way to keep employees excited and involved in creating excellent prospect/resident experiences. I’m sure that hashtag is also helping to create employee buy-in by making them an integral part of the company story.
Josh: Yes, it really is! Speaking of hashtags, this year marked our 10th anniversary as MMI and we thought it would be a great idea to encourage employees to post on Instagram their most memorable moment since being employed. Each time they post they use #mmi10. We have employees who have shared stories from the very beginning and others who have just begun at MMI sharing memories for everyone to see about our company. This shows the culture we have in an authentic and personal way.
Patrick: That’s great. Research shows that community involvement creates higher employee satisfaction. Does MMI have a way of connecting employees with the communities they’re serving?
Josh: I’m really glad you asked that question because it gives me the opportunity to talk about MMI Cares. This was a campaign started about 3 years ago and the idea behind this was for all of our employees and properties to come together and reach out into the communities they operate in. These could be monthly, quarterly, or yearly events in which the properties partner with a community organization to give back. Also, our corporate office each year selects a sight for our “Apartment Giveaway.” The property selected will give away an apartment for a year (free of rent) to the contestant who holds on to the door knob the longest. This is a huge event that usually last 2 days at least. During the event, we get local businesses, organizations, and churches to participate by setting up booths and promoting what they do in the city. In conjunction with this we raise money for a local charity. One year we were able to provide Toys for Tots and another year we were able to raise over $16,000 for the Ronald McDonald House.
Patrick: That is very impressive and no doubt extremely fulfilling to your employees to have the opportunity to create an impact of that magnitude in their local communities. Do you provide any opportunities for self-improvement for your employees?
Josh: As a matter of fact, just last week at our annual conference, we gave every single attendee a Fitbit Flex. With this, we launched a challenge with everyone to see who can get the most steps, miles, and exercise while at conference. Also, we launched regional challenges with the regional manager will be getting his/her region to compete with each other throughout the year. We thought that this would be a fun and creative way to promote a healthy lifestyle.
Patrick: Well, Josh, it certainly sounds like MMI is doing a great job at understanding what drives and motivates employees to continually grow, both personally and professionally.
Josh: Absolutely, Patrick. We continually challenge our employees to produce better results and we incentivize them to achieve those results. We also ask all employees to step out of their comfort zones and take part in areas and tasks that they may never have been involved in before. We engage them in operations in remote locations with people they have never met before to achieve results. We find that folks like to be challenged, do things they have never done before, travel to places they have never been before and make alliances that help get the job done while at the same time being interesting and fun. All of these initiatives are companywide campaigns with which each employee has a chance to get involved. What we have found in doing these is that the employees become part of our culture and love it. It makes them feel that they are a part of something bigger than just an employee number. It gives meaning to their job and of course it’s FUN.
Patrick: That really does sound like fun and is apparent that MMI is a leader in innovative ways to increase employee engagement and retention. Thank you so much for taking the time to speak with me today, Josh, and share your valuable insights on this highly important topic.
Josh: You are welcome and thank you for the opportunity to highlight what makes MMI great. To learn more visit Multifamily Management, Inc
Milhaus announces it is expanding its footprint to the Carolinas market. To lead the company’s new development efforts in the Southeast region, Milhaus hired Rachel Russell to serve as vice president of development for the Carolinas.
With the company’s goal to develop and acquire properties with a market value exceeding $4 billion by 2020, Milhaus identified the Carolinas as an extremely desirable market for expansion due to the region’s strong job growth and high demand for multifamily and mixed-use properties in urban neighborhoods. Milhaus currently has a site under contract in Asheville, North Carolina, and Russell will be actively looking for other sites within the Carolinas.
Based in Charlotte, North Carolina, Russell will be responsible for managing the development lifecycle of each project in this new market, including land acquisition, financial analysis, market research, product visioning, construction management and transitioning to operations. She brings extensive multifamily and mixed-use property development experience in the Carolinas to her new role at Milhaus.
Prior to joining the company, she served as vice president, real estate development at Charlotte, North Carolina-based multifamily and mixed-use developer Grubb Properties. Before completing her master’s degree from the University of North Carolina at Chapel Hill in city and regional planning with a specialization in real estate, design and preservation, Russell worked for the National Trust for Historic Preservation in Washington, D.C.
“Milhaus shares my passion for designing thoughtful urban core properties that enhance the livability and vibrancy of its neighborhoods,” said Russell. “The company fills a unique need in urban housing by developing both small and large scale properties, and I look forward to bringing our mission of creating high-quality, timeless multifamily and mixed-use properties to the Carolinas.”
News of the company’s recent Asheville, North Carolina site under contract follows other recent site acquisitions in Nashville, Tennessee and Tampa, Florida. With 11,400 apartment units under management and in development this year, the company is pursuing strategic growth opportunities in new and existing markets to reach its goal of having 20,000 units in 10 markets by 2020. Milhaus currently has projects under development in Cincinnati, Ohio; Kansas City, Missouri; Louisville, Kentucky; Memphis, Tennessee; Milwaukee, Wisconsin; Nashville, Tennessee; Oklahoma City, Oklahoma; Pittsburgh, Pennsylvania and Tampa, Florida.
“As we begin our expansion in the Carolinas and enter the Southeast market, we’re pleased to have Rachel Russell’s leadership, vision and experience to help us drive our continued momentum,” said Jeremy Stephenson, Milhaus principal and president of Milhaus Development and Milhaus Construction. “She shares our strong belief that the right development can and should improve the neighborhood around it, which is exactly the type of product we intend to bring to several urban core locations within this new market.”
Milhaus. (2016). Milhaus Announces Expansion to Carolinas with New VP of Development Rachel Russell [Press Release]. Retrieved from http://milhaus.com/news/milhaus-announces-expansion-to-carolinas-with-new-vp-of-development-rachel-russell/
Scottsdale, Arizona, August 11, 2016 (Newswire.com) – The Multifamily Leadership Summit has invited top Multifamily Influencers to speak at its annual Leadership Summit coming to Scottsdale, Arizona December 6-8, 2016. There are many conferences centered on strategies to acquire new residents and drive financial results for owners through transactional operating activities and marketing, but at the Multifamily Leadership Summit, attendees will learn from top influencers about how to achieve all of that through people.
Join the Multifamily Industry’s Leading Experts:
Patrick Morin is an experienced CEO, strategist, and recognized thought leader on building high-performance organizations, especially those that want to be more sales and marketing driven. Patrick is a 15-year consulting principal and 2-time turnaround CEO. He’s a top-ranked executive trainer, speaker, and business columnist, experienced officer of a NYSE-traded company and private equity partner. Patrick is an Investment Banker with Transact Capital and specializes in middle-market companies with enterprise values of $5MM – $100MM.
Catherine Swaback oversees Alliance’s national marketing strategy, with a heavy focus in lease-up initiatives and planning. She leads the regional marketing strategists in providing expert-level assessment and tactical direction to their designated portfolios to increase occupancy and revenue, and drives marketing initiative roll-outs, training and adoption company-wide. Catherine’s background encompasses extensive multifamily and advertising agency experience.
Amy Smith currently serves as Vice Chair of the Arizona Multihousing Association (AMA) Board of Directors and Chair of the Tributes Committee. She also serves the National Apartment Association (NAA) as the Regional Vice President for Region 7. With 25 years of experience in the multifamily industry, Amy has learned to create a company culture based on trust, engagement and character. Her background encompasses all facets of management including strategic planning, leadership development, financial accountability, and property operations. She is passionate about facilitating others’ journeys in reaching their full potential as leaders.
Beth Tuttle strategically plans and executes Marketing and Branding for Lennar Multifamily Living at the corporate and site level. She is responsible for the LMC rebranding efforts as well as supporting pre-development, marketing and promotion, and developing leasing programs for a national portfolio of new construction projects.
Sheri Killingsworth is the Vice President of Marketing and Communications where her responsibilities encompass all facets of marketing and communications for the company’s conventional division, corporate branding management, employee engagement and retention, supplier partnerships and client services. Her specialties include brand identity, search marketing, reputation management, and leasing and marketing systems and processes.
Additional show highlights include:
- Special Sessions – The Multifamily Leadership Summit opens with high-level, forward-looking sessions designed to deliver leadership strategies to attract next generation renters, through inspiring next generation leaders. As CEOs and executive teams create culture and innovation around the resident experience, employee engagement is seen as a key driver to meet multiple challenges. There are bottom-line results to investing in engaging employees. The highly engaged employee will invest extra effort to create great resident experiences and support the mission and vision of Multifamily Operators. Attend the Multifamily Leadership Summit and learn from top Multifamily Influencers and their real world experience in developing and maintaining an engaged workforce.
- Best Places to Work Multifamily – Many of the event attendees include top management companies from 42 states and D.C. who are focused on increasing the value of their company, property, or portfolio with engaged teams. The Multifamily Leadership Summit will explore the most important data in Multifamily. We review the national Best Places to Work Benchmark data and reveal what best employers are offering, how they are attracting next generation leaders, and how to build great places to work.
- The Multifamily Mastermind — We collect the top minds together to help small and large multifamily operators discover valuable leadership practices designed to create great resident experiences and strong financial results while understanding the next generation workforce. Summit attendees walk away with actionable steps that drive financial performance, productivity, and effectiveness with Multifamily teams.
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About the Multifamily Leadership Summit
The Multifamily Leadership Summit is a premier event which takes place December 6th – 8th at the Scottsdale Resort at McCormick Ranch in Scottsdale, Arizona. The Multifamily Leadership Summit is the only conference that helps Apartment Professionals prepare Multifamily Leaders for the Future of Work, attract new leaders to the apartment industry, help multifamily operators get better with people, and recognize the Best Places to Work in Multifamily.
You should register to attend if:
You are a Leader of small or large teams, an Aspiring Leader, Asset Manager, Property Owner, CEO, COO, CMO, Talent Management Professional, Regional Manager, Vice President, Hiring Manager, Training & Marketing Professional, Brand Manager, and, or Marketing Teams. The event will provide you the opportunity to come together with visionaries from top management companies from 42 States and D.C. who are focused on increasing the value of their company, property, and portfolio with engaged teams.