Ever wondered how potential residents really decide where to live? The journey isn’t a simple funnel anymore, it’s more like a spider web of touchpoints across search engines, review sites, social media, and now AI-powered tools like ChatGPT. In this fascinating conversation with Carolyn Walentisch, Director of Customer Success at SOCi, we explore how multifamily […]

Kerry Kirby’s passion for making technology work better for humans radiates throughout this conversation. As founder and CEO of 365 Connect and recent recipient of his company’s 100th innovation award, Kerry shares how his team is revolutionizing the multifamily industry by eliminating friction points in the renter journey. From automating lease processes that eliminate human […]

Every exceptional leader has something in common – they’ve surrounded themselves with trusted advisors who sharpen their thinking and protect their blind spots. Yet in the multifamily industry, most professionals make critical decisions based on sponsored panels and sales pitches disguised as education. This disconnect between how successful leaders actually grow and how our industry […]

Your brain is operating on autopilot 94% of the time, and that number has increased since the pandemic. Ever put your keys in the refrigerator, forgotten your own birthday, or arrived somewhere with no memory of the drive? That’s cognitive overload at work. In this illuminating conversation, Dr. Cari Skrdla, neuroscientist and newly appointed VP […]

Ever wonder why 75% of major organizational transformations fail? Dr. David White, cognitive anthropologist and transformation expert, reveals the hidden dynamics blocking your company’s change efforts. Most leaders approach transformation by focusing on people: hiring new talent, reorganizing departments, or implementing top-down mandates. Yet the real barriers to change lie in what Dr. White calls […]

Communication failures are silently sabotaging multifamily operations. Between overflowing inboxes, missed text messages, and information scattered across multiple platforms, your teams are spending countless hours searching for information while important details fall through the cracks. In this eye-opening discussion, Jim Rostel, COO at Anchor Northwest Property Group, shares a harrowing story about facing a lawsuit […]

The toughest challenge in business today isn’t technology adoption or market volatility – it’s navigating meaningful organizational change. Dr. David White, cognitive anthropologist and transformation expert, joins us to reveal why roughly 70% of change initiatives fail despite good intentions and substantial resources. Drawing from his 30+ years working with organizations like Microsoft, IBM, and […]

Unlock the secrets to transforming the multifamily housing sector with us as we chat with Larry Gorman, the visionary president of LeaseHawk. Discover how innovations like self-guided tours and centralized leasing offices have not only revolutionized operational efficiency but also set a new standard for the industry. Larry’s journey, from overcoming challenges in the hospitality […]

Unlock the secrets to transforming financial performance and compliance in the multifamily industry with insights from Michael Bowman, the visionary CEO and founder of Resident Radius. Discover how Michael’s journey from an operator to a supplier partner has informed the creation of innovative cash management solutions that tackle financial evictions, late payments, and more. By […]

Discover the unexpected journey of Amy Barricelli, Senior Vice President at RR Living, as she navigates the multifamily industry from a humble newspaper ad in the late ’90s to becoming a key player in shaping future industry trends. Amy’s career path offers insights into the evolution of marketing in multifamily housing, reflecting on a time […]